With over 20 years of experience in photography and visual storytelling, I help businesses communicate clearly and build genuine know, like and trust with their audience. I have worked with a wide range of brands, both locally and internationally, creating considered imagery and content that supports real business goals.

Growing up in the Hunter Valley, New South Wales, Australia, I have always been naturally practical, curious and creative.

Photography runs in my family, both my mum and grandfather were avid travel and hobbyist photographers, so a creative path felt inevitable. I began working in photography straight out of high school, completing an informal apprenticeship with two master photographers before travelling and living overseas in Canada, working across sport, ecotourism, commercial and wedding photography.

Eventually, it was time to return home, and Byron Bay felt like the natural choice, a melting pot of cultures, entrepreneurs and small businesses creating with purpose. I found my place amoung agencies, start ups and continued my own business and clients.

In a world shaped by speed and AI, I am committed to bringing authenticity, artistry and genuine human connection to my work. It’s importaint to learn and adapt but quality and integrity never goes out of style. I believe it is through the creative process and the experience of making that we learn, grow and create work that truly resonates.

I also work with an incredible network of editors, designers and industry suppliers to bring together this work.